KatanaGraph
Logo & Brand Design / Website Design / UI
The Overview
Katana Graph is pioneering research and a visionary approach that seamlessly fused high-performance computing with cutting-edge graph technology. From the halls of the University of Texas at Austin, the founders didn't merely step into the graph-computing arena; they aimed to revolutionize it. Armed with groundbreaking AI capabilities and a platform poised to crush the competition, Katana Graph sought to attract top-tier investors and talent crucial for its growth. Elevating its brand and digital presence became imperative for the company's future.
The Design
In the Katana Graph project, our human-centered design approach, combined with innovative UX and brand development, was pivotal in helping the company stand out in a crowded data analytics and graph computing field. By understanding the unique challenges and needs of Katana Graph's target audience—data scientists, researchers, and business leaders—we crafted intuitive user experiences that simplified complex processes. The brand development focused on positioning Katana Graph as both cutting-edge and approachable, ensuring it resonated with key stakeholders. This cohesive strategy not only enhanced user engagement but also strengthened their market presence, helping Katana Graph effectively connect with its audience.
