The challenge was to introduce Snapfish to a whole new generation of users. A generation of "Digital Natives" who are constantly plugged in and obsessed with their digital devices.
Introducing SocialPics, a new product offering for Snapfish. An application that auto-magically makes a beautifully designed 20 page book out of your most popular Facebook photos, comments, and status updates.
Simply connect to Facebook, and the app uses an algorithm to find your best content and then automatically populates and designs the pages. All of the content can then be viewed, edited and printed into a hard or soft cover 20-page book, in just a few clicks.
The best of your Facebook life, now in hardcover.